10bet has secured an agreement to be the official wagering sponsor of the South African men’s national soccer team. This promising collaboration will feature the celebrated team, fondly referred to as Bafana Bafana, displaying the 10bet emblem as they participate in continental competitions.
The South African Football Association (SAFA) conveyed excitement about the joint effort, emphasizing 10bet’s dedication to crafting distinctive fan engagement initiatives. Michelle Henriques Colborne, Chief Revenue Officer at 10bet South Africa, mirrored this feeling, remarking, “Bafana Bafana is a legendary brand, cherished by millions of South Africans. This alliance flawlessly corresponds with our expanding brand visibility in the area.”
10bet, a reputable online sports wagering platform authorized by the Gambling Commission, will collaborate closely with SAFA to bolster Bafana Bafana in their pursuit of triumph.
The Football Association of South Africa (SAFA) has landed a significant sponsorship agreement with wagering firm 10bet for the forthcoming COSAFA Cup. This thrilling development arrives mere days after head coach Morena Ramoreboli revealed the final Bafana Bafana roster for the competition, scheduled from July 5th to 16th.
SAFA President, Dr. Lydia Monyepao, conveyed her excitement, noting that the collaboration mirrors the mutual aspirations of both entities. She underscored their dedication to elevating the spectator encounter and advancing the growth of soccer in South Africa.
This alliance forms a component of 10bet’s assertive expansion plan. Beyond penetrating the South African marketplace, they’ve also joined forces with Playtech to pursue growth in the United Kingdom and Sweden.