The executive team at PressEnter Group, guided by Chief Executive Lahcene Merzoug, is transitioning the firm to private ownership through a management-led acquisition.
Merzoug, recognized for his prosperous period as head of ComeOn Group, will assume the position of Executive Chairman. This decision follows an accord with current stakeholders. The company’s central office will stay in Malta, and all the popular gaming brands within the PressEnter portfolio, including names like 21.com and NeonVegas Casino, will persist without disruption.
This action enables the leadership group to set a fresh direction for PressEnter. They intend to assess the existing approach, optimize processes, and leverage emerging prospects to propel expansion and enhance their competitive standing.
Merzoug conveyed his eagerness, noting that this purchase has been a long-held objective for the executive team. He trusts in the company’s capabilities and is enthusiastic to guide PressEnter into a new chapter. This shift signifies a notable turning point, granting the management team complete authority and independence.
This announcement follows PressEnter’s latest venture into the Ontario market, a move that corresponds with their wider international aspirations. The company also has its focus on numerous Latin American markets in the approaching months, indicating a phase of substantial expansion and potential for PressEnter.
Regarding the organization’s growth into the North American market, Merzoug expressed enthusiasm, stating, “We possess ambitious goals, aspiring to establish PressEnter Group as a globally recognized brand within the gaming industry. Our introduction in Ontario represents a significant stride toward realizing that objective.”
admin